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Porsche Design

Superior product simplifies. This thought guides the project of Ferdinand Alexander Porsche, who tailored numerous prosperous products for his family's popular automotive enterprise well before launching the Porsche Design Studio. The company debuted in 1972 that has a chronograph that gave rise to a developing number of user-friendly variations that marry form and function in cutting-edge watches. Among the most important is the indicator from Porsche Design, a timepiece whose unfussy operation belies the intricacy of its state-of-the-art movement, a chronograph that ensures superior readability with a jumping digital display screen blended with large luminous numerals and open-worked hands.

The Porsche Design Indicator P'6910 is enclosed inside a titanium, PVD-coated titanium or rose-gold case, the latter fitted with a PVD-coated titanium frame and case-rear. One answer to the Porsche Design Studio's achievement is being able to draw inspiration from both emotion and reason to develop timepieces that balance tradition with creativity. An apt example of this sensitive alchemy is the P'6920 Rattrapante, a wrist watch that contrasts present day case creation which includes a classic complications. The 45mm case is constucted from titanium, a metal prized for its lightness, toughness and resistance to corrosion. The Porsche Design Studio applies a good looking black covering to the metal by using PVD engineering, a vacuum-based procedure that results in a uniform layer of metal nitride condensation

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